What a huge deal! Salesforce’s $6.5 billion acquisition of MuleSoft is astounding to everyone in the SaaS world. But what does the deal mean for the industry?
What Is the Salesforce-MuleSoft Deal All About?
For Salesforce, this acquisition is a strategic and game-changing move that will strengthen its position in the industry. MuleSoft is an API integration platform that connects apps, data and devices both on-premise and across any cloud. Industry insiders have had mixed opinions about whether MuleSoft’s on-premise deployment model works for Salesforce, a cloud-based SaaS platform. But, Salesforce has been on the lookout for opportunities to support its Force.com platform in the hybrid-cloud world. As Salesforce has built its artificial intelligence and machine-learning layer, Einstein, it now wants to give companies access to any data, regardless of where the data is stored. MuleSoft offers Salesforce precisely that capability. The acquisition was completed in the first week of May 2018, making Salesforce one of the world’s leading platforms for building application networks that connect enterprise apps, data and devices across any cloud and on-premise–whether they connect with Salesforce or not.
For MuleSoft, the deal is a huge win. MuleSoft is the fastest growing top-five enterprise software company, with 1,200 customers, including big names like Coca-Cola and McDonald’s. MuleSoft’s flagship product – Anypoint platform has now become part of Salesforce Integration Cloud, a service that drives intelligent, customized customer experiences. MuleSoft has been recognized for its innovative technology, and the company has innovative plans to take advantage of the Salesforce Integration Cloud. An article published in techgenix.com states that Salesforce is on the acquisition spree and diversifying its business beyond CRM in order to achieve its new goal of reaching $20 billion by 2024. Commenting on the diversification efforts of Salesforce, Vishnu Datla, CEO of AutoRABIT said, “All large clients have ERPs powering their businesses. While Salesforce provides a robust CRM, it cannot be in a silo. Clients want to integrate their back-office applications to CRM, and MuleSoft is the best way to do this.”Salesforce - MuleSoft: Impact on the industry Click To Tweet
Salesforce-MuleSoft: Impact on the industry
In the current digital age, every company needs to transform the way they do business. Over the last decade, software development practices have drastically improved. There’s an intense pressure on IT organizations to move faster. The collaboration between Salesforce and MuleSoft will offer customers modern software development and seamless flow of data across the digital value chain, enabling customers to make smarter and faster decisions. MuleSoft’s is going to play a significant role in the IT world, from helping organizations connect individual business software tools, to creating reusable, integrated application networks.
“Together, Salesforce and MuleSoft will enable customers to connect all of the information throughout their enterprise across all public and private clouds and data sources—radically enhancing innovation,” said Salesforce CEO, Marc Benioff, in a statement.
“MuleSoft is at the center of the significant opportunity to help organizations bring their digital investments together, into an application network. As enterprises move their business to the cloud, deploy SaaS and embrace mobile and IoT, the challenge to quickly and efficiently deploy projects to deliver the benefits of digital transformation is massive,” said Greg Schott, CEO of MuleSoft.
The AutoRABIT Perspective
For us at AutoRABIT, the deal is a welcome surprise. As a partner to both companies, we see their combined power as a gamechanger for most industries. The world’s leading cloud app platform will now be tied at the hip to the leading “connector” of apps. The business of all sizes will be enabled to quickly create new and better customer experiences, taking advantage of the fact that data can now seamlessly flow and interact across apps, clouds, devices, and databases. Companies will be bound only by the speed of their DevOps practices.